The rainmakeR opportunity

Redesigning Go-To-Market Strategy to Scale in Complex B2B Markets.

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"Megadeals research into the most successful B2B companies indicate that 80% of new annual revenue comes from a small handful of deals, Rainmaker opportunities, closed by highly seasoned professionals."

Unlock new revenue growth strategies in a free 2.5-hour executive workshop.

Many B2B leaders of companies selling complex offerings into organizations with complex buying committees are failing to scale. Traditional approaches— hiring more salespeople, building inside sales teams, and chasing leads —are falling short.

But what if there were an alternative? An approach that could scale the impact of just 1–3 top performers — the rainmakers — boost commercial productivity, and keep costs firmly under control.

We invite you to join John Lindsay, Benelux partner and investor, and Christopher Engman, Stockholm-based co-author of the best-selling book Megadeals and serial entrepreneur — as they guide you through a high-impact workshop combining expert insights, practical frameworks, case studies, and hands-on breakout sessions.

You’ll leave with a powerful, actionable lens for a powerful GTM growth strategy and execution model — grounded in real-world results, current tech (including AI), and immediate applicability to your business.

Who should attend?

Founders, CEOs, CRO, COO, CMO, RevOps from companies with:
▷ €1M+ revenue or active growth funding pursuits.
▷ Ambition to scale efficiently in complex, high-stakes markets.
▷ Complex tech offerings: SaaS, ClimateTech, Industrial equipment manufacturers, Deep tech ventures, and Consultancies.

PrACTICALS:

▷ WHEN: September 11, 2025. Thursday
▷ TIME: 14:00 to 16:30 (Registration desk opens at 13.30)
▷ LOCATION: Plein Publiek, Zonnestroomstraat 2A,  2020 Antwerpen

Route map to venue

Reserve your seat →

Space is limited to qualified C-level leaders and rainmakers of B2B companies selling into complex markets.

This event is free of charge, but the registration is required through the form below;
🔗 Click to open the registration form

Registered participants will also receive their own copy of the Megadeals book.
If you have an issue using the form above, please send an email to john@megadeals.com

▷ What is a Rainmaker? Rainmaker (business)
▷ Know more about Megadeals: Watch video
▷ Know more about IMEC.iStart: IMEC.iStart - The leading accelerator for Tech Startups

▶️ Watch other videos from Megadeals on our Youtube channel

"Hiring more reps and chasing leads isn’t enough. You need an operating system purpose-built to support rainmakers to win enterprise deals."